{"id":895,"date":"2023-05-23T11:17:46","date_gmt":"2023-05-23T09:17:46","guid":{"rendered":"https:\/\/mindline.de\/mindline-engage\/?page_id=895"},"modified":"2023-05-23T11:24:26","modified_gmt":"2023-05-23T09:24:26","slug":"arbeitgebermarken-metriken-employer-branding-metrics","status":"publish","type":"page","link":"https:\/\/mindline.de\/mindline-engage\/eb-glossar\/arbeitgebermarken-metriken-employer-branding-metrics\/","title":{"rendered":"Arbeitgebermarken-Metriken (Employer Branding Metrics)"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-background-position:left top;--awb-border-sizes-top:0px;--awb-border-sizes-bottom:0px;--awb-border-sizes-left:0px;--awb-border-sizes-right:0px;--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:60px;--awb-padding-bottom:0px;--awb-margin-bottom-medium:0px;--awb-margin-bottom-small:0px;--awb-background-color:#f5f5f5;--awb-background-size:cover;--awb-flex-wrap:wrap;\" id=\"start\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1560px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_2_3 2_3 fusion-flex-column fusion-flex-align-self-flex-start fusion-column-no-min-height\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;--awb-width-large:66.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:2.88%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:2.88%;--awb-width-medium:80%;--awb-order-medium:0;--awb-spacing-right-medium:2.4%;--awb-spacing-left-medium:2.4%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\" data-scroll-devices=\"small-visibility,medium-visibility,large-visibility\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><nav class=\"fusion-breadcrumbs fusion-breadcrumbs-1 fusion-animated\" style=\"--awb-alignment:left;--awb-breadcrumb-sep:&#039;|&#039;;text-align:left;\" aria-label=\"Breadcrumb\" data-animationType=\"fadeInLeft\" data-animationDuration=\"0.3\" data-animationOffset=\"top-into-view\"><ol class=\"awb-breadcrumb-list\"><li class=\"fusion-breadcrumb-item\"  aria-hidden=\"true\"><span  class=\"fusion-breadcrumb-prefix\">Sie sind hier::<\/span><\/li><li class=\"fusion-breadcrumb-item awb-breadcrumb-sep awb-home\" ><a href=\"https:\/\/mindline.de\/mindline-engage\" class=\"fusion-breadcrumb-link\"><span >Home<\/span><\/a><\/li><\/ol><\/nav><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-background-position:left top;--awb-border-sizes-top:0px;--awb-border-sizes-bottom:0px;--awb-border-sizes-left:0px;--awb-border-sizes-right:0px;--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:30px;--awb-padding-bottom:60px;--awb-margin-bottom-medium:0px;--awb-margin-bottom-small:0px;--awb-background-color:#f5f5f5;--awb-background-size:cover;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1560px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_2_3 2_3 fusion-flex-column fusion-flex-align-self-flex-start fusion-column-no-min-height\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;--awb-width-large:66.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:2.88%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:2.88%;--awb-width-medium:80%;--awb-order-medium:0;--awb-spacing-right-medium:2.4%;--awb-spacing-left-medium:2.4%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\" data-scroll-devices=\"small-visibility,medium-visibility,large-visibility\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-one\" style=\"--awb-text-color:var(--awb-color8);--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:10px;--awb-margin-left-small:0px;\"><h1 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\">Arbeitgebermarken-Metriken (Employer Branding Metrics)<\/h1><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-top:30px;margin-bottom:30px;width:100%;\"><div class=\"fusion-separator-border sep-single sep-solid\" style=\"--awb-height:20px;--awb-amount:20px;--awb-sep-color:var(--awb-color5);border-color:var(--awb-color5);border-top-width:1px;\"><\/div><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_2_3 2_3 fusion-flex-column fusion-flex-align-self-flex-start fusion-column-no-min-height\" style=\"--awb-bg-blend:overlay;--awb-bg-size:cover;--awb-width-large:66.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:2.88%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:2.88%;--awb-width-medium:80%;--awb-order-medium:0;--awb-spacing-right-medium:2.4%;--awb-spacing-left-medium:2.4%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\" data-scroll-devices=\"small-visibility,medium-visibility,large-visibility\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1 fusion-text-no-margin\" style=\"--awb-content-alignment:left;--awb-margin-bottom:0px;\"><p>Arbeitgebermarkenmetriken sind quantitative und qualitative Messungen, die verwendet werden, um die Effektivit\u00e4t und Auswirkungen von Arbeitgebermarkenbem\u00fchungen zu bewerten. Diese Metriken k\u00f6nnen den Kandidaten-Konversionsgrad (Prozentsatz der Kandidaten, die durch jede Phase des Einstellungsprozesses gelangen), Mitarbeiterzufriedenheitsumfragen, Fluktuationsraten, Engagement in sozialen Medien, Analyse der Arbeitgebermarkenstimmung und die Qualit\u00e4t der gewonnenen Bewerber umfassen.<\/p>\n<p>Hierbei kommen Dashboards zur Anwendung, die den wichtigen Stakeholdern schnellen und transpareten Zugang zu den wichtigsten Kennziffern bietet, wie z.B. den <a href=\"http:\/\/Arbeitgebermarkenmetriken sind quantitative und qualitative Messungen, die verwendet werden, um die Effektivit\u00e4t und Auswirkungen von Arbeitgebermarkenbem\u00fchungen zu bewerten. Diese Metriken k\u00f6nnen den Kandidaten-Konversionsgrad (Prozentsatz der Kandidaten, die durch jede Phase des Einstellungsprozesses gelangen), Mitarbeiterzufriedenheitsumfragen, Fluktuationsraten, Engagement in sozialen Medien, Analyse der Arbeitgebermarkenstimmung und die Qualit\u00e4t der gewonnenen Bewerber umfassen. Hierbei kommen Dashboards zur Anwendung, die den wichtigen Stakeholdern schnellen und transpareten Zugang zu den wichtigsten Kennziffern bietet, wie z.B. den EAS (Employee Attractivity Score) von mindline\">EAS (Employee Attractivity Score)<\/a> von mindline.<\/p>\n<\/div><div style=\"text-align:left;\"><a class=\"fusion-button button-flat fusion-button-default-size button-custom fusion-button-default button-1 fusion-button-default-span fusion-button-default-type fusion-animated\" style=\"--awb-margin-top:60px;--button_accent_color:var(--awb-color5);--button_border_color:var(--awb-color5);--button_accent_hover_color:var(--awb-color1);--button_border_hover_color:var(--awb-color5);--button_border_width-top:1px;--button_border_width-right:1px;--button_border_width-bottom:1px;--button_border_width-left:1px;--button-border-radius-top-left:1px;--button-border-radius-top-right:1px;--button-border-radius-bottom-right:1px;--button-border-radius-bottom-left:1px;--button_gradient_top_color:var(--awb-color1);--button_gradient_bottom_color:var(--awb-color1);--button_gradient_top_color_hover:var(--awb-color5);--button_gradient_bottom_color_hover:var(--awb-color5);--button_font_size:17px;--button_typography-font-family:&quot;Roboto&quot;;--button_typography-font-style:normal;--button_typography-font-weight:500;\" data-animationType=\"fadeInLeft\" data-animationDuration=\"0.3\" data-animationOffset=\"top-into-view\" target=\"_self\" href=\"https:\/\/mindline.de\/mindline-engage\/eb-glossar\/\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Mehr aus dem EB-Glossar<\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":664,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"100-width.php","meta":{"footnotes":""},"class_list":["post-895","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/mindline.de\/mindline-engage\/wp-json\/wp\/v2\/pages\/895","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mindline.de\/mindline-engage\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/mindline.de\/mindline-engage\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/mindline.de\/mindline-engage\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mindline.de\/mindline-engage\/wp-json\/wp\/v2\/comments?post=895"}],"version-history":[{"count":0,"href":"https:\/\/mindline.de\/mindline-engage\/wp-json\/wp\/v2\/pages\/895\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/mindline.de\/mindline-engage\/wp-json\/wp\/v2\/pages\/664"}],"wp:attachment":[{"href":"https:\/\/mindline.de\/mindline-engage\/wp-json\/wp\/v2\/media?parent=895"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}