Full Full Service
Can I get you a little more? At mindline ‘Full Service’ really means Full Service.
Large or small: We love to rack our brains, give impulses for improvement and gladly contribute our knowledge and experience.
In any respect we do everything to cover our clients’ backs and to support them in their work in the best possible way. Whether purchasing and shooting test products or developing and implementing research management systems. If so desired, we even offer time-limited in-house support or on-site support. Just tell us what we can do for you.
mindline achieves top rankings in all nine image dimensions among full-service institutes, including service orientation, innovation & creativity and consulting expertise.
DIY/DIT
Fast, faster, smoove. Our self-developed, fully automated research platform with state-of-the-art performance in terms of dashboarding/data visualisation.
Used where time is of the essence. Without sacrificing flexibility and individualisation. Simply according to the motto: From market researchers for market researchers.
See for yourself, preferably right here!
smoove: Automated market research/ DIY
Thanks to in-house programming expertise at mindline analytics, mindline has its own agile DIY platform: smoove.
smoove offers guided DIY market research in the area of tension between standardisation vs. agility.
smoove ensures efficient processes and time & cost savings through standardised processes and user-friendly questionnaire wizards.
smoove allows customised study content to be integrated at any time by our experienced programmers and thus offers maximum flexibility.
During the entire market research process, an experienced researcher is at your side if needed.
DIY design test with automated shelf set-up
For DIY studies – via smoove – a virtual shelf setup solution can be integrated. This way, KPI results are available within 72h.
Simple set-up: Images of test designs and other shelf products can be uploaded to smoove and labelled as desired.
Editable design: Product images are automatically displayed on a shelf embedded in a shop environment. The product arrangement can be easily adjusted.
Output: Online dashboard incl. export function for native ppt-charts.
Do what is best suited
Many roads can lead to the spot. A research approach and its methodology not only have to fit the desire for knowledge, but must also fit the company, its analysing and thinking habits. This is why we develop individual research designs in close cooperation with our clients in order to be as useful as possible.
We are neither hampered by any group policy nor by so-called standard tools.
This enables us to be a true partner for our clients in all marketing decisions and consumer insights.
Hence, we can bank on client relationships that are as long-standing as they are trusting.
For the fourth time in a row, mindline is one of the most highly recommended full-service agencies based on client votes.
Giving Information Impact
Thinking with the eyes. Often it is less the content than rather form that ensures that a research project can effectively promote thinking processes and action in all departments of the company. That’s why mindline ensures that your insights always get the attention they need.
May it be either focused real-time reporting in dashboards, emotionalising result film material, creative magazines or suggestive sales presentations: mindline has the right designers and programmers on board for everything.
Moving image brings the target groups to life
Challenge: To analyse the media use of children – situations, motifs, content and devices – and to make it tangible.
Basis: 100+ hours of film material from 22 families, 4 days of auto-ethnographic video diaries and interviews
Production: Teaser and 4 media-specific result films. And a big presentation of the results for the ‘Kinderwelten’ symposium.
Research well executed? Merely half the result.
Understanding needs conveying: The more descriptive the results, the more useful they are for day-to-day business. The journey from content to skilful presentations leads via the desktops of our media designers.
Spot-on staging of information done in close collaboration between project management and client.
Output: Classic charts, info graphics, animations, explanatory films, video highlights, posters or brochures. And many more on request. Try us.
Design gives numbers a face
Challenge: Give clear insights into the reality of life and media use, advertising perception and purchasing behavior of the ‘Millennials’.
Basis: Over 5,000 quantitative online interviews enriched with desk research and 80 online diaries and board discussions.
Production: Holistic preparation of all insights in an elaborately designed, almost 90-page brochure with a fold-out poster.